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Located in Aguada, Puerto Rico, Ezclear Aligners specializes in developing personalized clear aligners. The company uses advanced technology to deliver exceptional clear aligners across various regions in Puerto Rico and the US.
Ezclear Aligners aims to provide the best quality custom clear aligners to ensure that patients can have their teeth aligned without feeling awkward or self-conscious as they usually do with metal braces. Based on the prescriptions provided by dental professionals, they design clear aligners to ensure customized orthodontic care.
Ezclear Aligners teamed up with Media Search Group to implement a local SEO strategy to dominate local search engine rankings for their primary location-based keywords.
Ezclear Aligners reached out to Media Search Group with the main objective of increasing their local visibility online in search engine results. They wanted to attract a higher volume of qualified traffic to their orthodontic website.
At Media Search Group – the leading local SEO agency, we conducted a detailed SEO audit of their website and identified the challenges that needed to be addressed for local SEO success:
Boost organic search traffic and user engagement Enhance brand awareness and online visibilityBuild further credibility in the orthodontic industry To overcome these challenges effectively, Ezclear Aligners invested in our local SEO package designed to achieve sustainable local search results.
Once we implemented our local SEO strategy, Ezclear Aligners experienced a significant improvement in their website performance. Within a year, the website witnessed a staggering 504.30% boost in overall traffic and a 621.15% increase in engaged sessions.
For EZclear Aligners, we focused on keyword optimization, local SEO, content creation, link-building, and more. This comprehensive approach helped us improve their search engine rankings and attract a more engaged and relevant audience, which further reinforced them as a leader in orthodontic solutions.
Our SEO specialists performed in-depth competition analysis and local market research to create a custom local SEO strategy that included:
Location-Based Keyword Targeting: Our SEO team identified location-based keywords relevant to clear aligners to generate qualified traffic. On-Page Optimization: We optimized various on-page elements including meta tags, headings, and content structure to improve search engine readability and user experience.
Content Creation: We have a team of content creators that developed informative and engaging content such as blog posts, patient guides, and FAQs to educate users and establish authority in the industry. Technical SEO: We also worked on website speed, mobile responsiveness, and site architecture to improve website SEO.
Link Building: We earned high-quality backlinks from many different authoritative medical and health-related websites to increase domain credibility and referral traffic.
Our continuous search engine optimization efforts and data-driven approach translated into major improvements in several performance metrics of Ezclear Aligners’ website, such as organic search traffic, referral traffic, social traffic, engaged sessions, and keyword ranking. The improvement in these metrics assisted EZclear Aligners in dominating local search rankings.
Our location-based targeting and SEO approach led to remarkable outcomes for Ezclear Aligners. In the beginning, we started with location-specific long-tail keywords such as clear aligners Puerto Rico, Clear Braces Puerto Rico, and Clear Aligners PR. Then, we created a well-researched and data-driven strategy for link building, content, and local SEO.
Our dedicated SEO initiatives led to remarkable outcomes for Ezclear Aligners, as evidenced by substantial improvements across multiple key performance indicators.
Below, you can see snapshots of Analytics and Google Search Console insights into the results we achieved for Ezclear Aligners:
The number of users that visited Ezclear Aligners' website increased by 390.3%, which shows a significant expansion in audience reach and interest. Besides, there was a 383.4% increase in new users, which means we also attracted fresh and relevant traffic to the website.
The total number of pageviews experienced a noticeable increase of 275.2%. It shows improved user engagement and interest in the website's content and services.
The event count, which represents user interactions such as form submissions and resource downloads, increased by 288.6%. It also shows improved user engagement and conversion potential.
The number of engaged sessions increased from 6,821 to 49,190, which reflects a 621.15% improvement and shows that users are spending more time when interacting with the website's content.
The website of Ezclear Aligners saw an overall traffic increase from 14,349 to 80,711 visitors, marking a whopping 504.30% improvement, which demonstrates the effectiveness of our comprehensive SEO strategy.
Organic search traffic increased from 8,305 to 38,762 visitors, a significant 366.74% improvement that highlights enhanced search engine visibility and higher keyword rankings.
Referral traffic increased from 381 to 2,613, a substantial 586.1% increase which points to our link-building efforts and improved credibility through third-party websites with high DA and PA.
Traffic originating from social media platforms climbed from 6,196 to 24,096, marking a 288.45% improvement and demonstrating effective social media integration and content strategies.
Initially, none of the target keywords were ranking in search engines. However, after our location-based targeting and optimization efforts, we ranked several targeted keywords in top 10 positions on Google's #1 page:
| S. No. | Keywords | Initial Ranking | Current Ranking |
|---|---|---|---|
| 1 | Clear Aligners Puerto Rico | -- | 1 |
| 2 | Clear Aligners PR | -- | 2 |
| 3 | Clear Braces Puerto Rico | -- | 4 |
| 4 | Clear Braces PR | -- | 1 |
| 5 | Braces Transparentes | -- | 8 |
| 6 | Alineadores Transparentes Puerto Rico | -- | 6 |
| 7 | Clear Aligners price PR | -- | 4 |
| 8 | Braces Transparentes puerto rico | -- | 3 |
| 9 | clear braces cost puerto rico | -- | 6 |
| 10 | invisible Teeth Aligners PR | -- | 2 |
Ezclear Aligners achieved greater visibility in Google Snippets for several location-based keywords, which increased click-through rates.
Current Rank – 1st
Current Rank – 1st
This case study on teeth alignment solution provider shows our local SEO expertise and ability to deliver sustainable SEO results. We helped Ezclear Aligners dominate local search results.
Do you also run your business locally? Or, are you a professional, serving local areas? If yes, get in touch with Media Search Group today. We are an experienced and affordable local SEO company that helps local businesses and professionals improve their online visibility and attract online searchers from targeted areas.
View our local SEO packages and pricing now. To know more, you can also call us at +91 74289 11235 / +1 65731 24124 or send an email to us at info@mediasearchgroup.com to discuss your local SEO strategy and grow your local reach.
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